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Six ways to pitch smarter

With no prizes for second place, tenders are an expensive business. It can be a costly exercise in terms of time and money, and in most cases a shotgun approach will not work. To be successful you need to develop a winning bid strategy and ensure a well-planned approach. Many businesses are restricted on time and find pitching an overwhelming prospect with limited resources.

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Why not to use a Shotgun Approach when bidding

Does your organisation still implement a shotgun approach and bid for everything? Do any of these statements sound familiar?

“We have to bid, its strategic”
“We were invited, we’re in with a chance”
“We probably won’t win, but we need to put forward a bid”

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How to Set Up a Tender Template

Ever been frustrated by mistakes and repeated questions in a Request for Tender document? Don’t make the common mistake of changing the tender documents, which can annoy the assessment team and even render your bid non-compliant.

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Should Marketing Collateral be used in a Tender Response?

While marketing material has it’s place, it’s not in a tender response. A great tender response needs to concentrate on the prospect and illustrate that you understand what they are trying to achieve and show how your solution meets their requirements. It needs to be far more customer-centric than any generic marketing material is.

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The Complete Guide to Hiring a Ghostwriter

Got big ideas, but limited time and resources? Despite having a brilliant idea for a book, many entrepreneurs and business owners simply don’t have the time to write it. That’s where ghostwriting comes in. Hiring a ghostwriter to pick up the slack is often the best solution available.

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6 Reasons your Bid Team needs a Mentor

Any business, whether just starting out with bidding or wanting to improve on existing strategy, can benefit from one-on-one mentoring from a bid management expert. Investing in mentoring for staff members will give your staff technical knowledge, develop their leaderships skills and provide your bid team the support to operate more effectively and win the contracts your business needs to expand.

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When it comes to bidding, is a picture really worth a thousand words?

How do graphics effect the chances of your tender or proposal being read, understood, and invited to presentation?
Did you know that the brain processes images 60,000 times faster than text? Or, perhaps most importantly, that images are processed by long term memory whilst text is processed within the short-term memory? One study has found that presenters who use visual aids are 43% more effective in getting people to do what they want (University of Minnesota School of Management).
Research by 3M shows visuals have been found to improve learning by up to 400%.

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